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Gr8r Than Fitness Selected for African Impact Challenge and H2i Program
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Gr8r Than Fitness, a Botswana-based health and fitness company, has been selected for the prestigious African Impact Initiative’s African Impact Challenge 2024. This milestone places the company in the healthcare stream, with participation in the Health Innovation Hub (H2i) program hosted at Ashesi University in partnership with the University of Toronto. These initiatives aim to empower health-focused ventures across Africa, fostering innovative solutions for the continent’s unique challenges.
What It Means to Be Selected
Gr8r Than Fitness is committed to its mission of making fitness and wellness accessible to all. The company, though still preparing to launch its fitness app, is already active in promoting its vision through partnerships, branded apparel, corporate fitness programs, and a strong community presence. Being part of the African Impact Challenge and H2i program reflects recognition of Gr8r’s innovative potential to address wellness accessibility in Botswana and the broader SADC region.
About the H2i Program and African Impact Challenge
The H2i program provides health-focused entrepreneurs with the tools, mentorship, and resources to develop scalable innovations tailored to African contexts. Modeled after the University of Toronto’s H2i Hub, the program combines global expertise with local impact. Meanwhile, the African Impact Challenge focuses on supporting early-stage ventures that can drive economic and social development across the continent.
Molibi Maphanyane at the Launch Event
Head Coach and CEO Molibi Maphanyane represented Gr8r Than Fitness at the Botswana Innovation Hub, where the program’s launch was held. Maphanyane pitched the company’s business model, emphasizing its role as a connected fitness ecosystem aiming to address non-communicable diseases and wellness gaps in Botswana. His presentation showcased the company’s growth trajectory and the impact it seeks to create in the fitness and health sectors.
The Benefits of Participation
Being part of these programs offers numerous advantages:
- Expert Guidance: Collaboration with leading health and innovation experts.
- Networking: Opportunities to connect with health professionals, innovators, and entrepreneurs across Africa.
- Access to Resources: Tools and support for developing the fitness app and scaling community programs.
- Increased Visibility: Platform to position Gr8r Than Fitness as a leader in wellness innovation.
Gr8r Than Fitness’s Mission and Growth
With a focus on wellness accessibility, Gr8r Than Fitness actively collaborates with corporate and community partners to host events, provide affordable fitness apparel, and promote health education. The company recently achieved notable milestones, including being the official equipment sponsor for the Botswana Rugby Union, with branded merchandise now available in JB Stores.
Through its selection for the African Impact Challenge and H2i program, Gr8r Than Fitness is poised to accelerate its journey toward transforming the health and fitness landscape in Botswana and beyond. This recognition is a testament to the company’s commitment to innovation and community-driven impact.
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